Say I HARI-DO this Valentine’s Day!

HARIBO is rewarding couples who get engaged with the iconic HARIBO Jelly Ring with an exclusive Heart Throb Artisanal Wedding Cake for their big day

London, 30^th January 2024: From lockdown couples to celebrities, the last few years has seen the nation embrace their inner child by getting engaged with HARIBO’s iconic Friendship Ring.

To mark this Valentine’s Day, HARIBO, the UK’s number one sweets manufacturer, is delighted to declare that lovebirds ready to unleash their inner child and dive into marital bliss with its iconic gummy ring will get the sweetest reward – the chance to win their very own HARIBO Heart Throb Wedding Cake for their big day.

The bespoke cake will be sure to make any heart throb. Made up of three-tiers of delicious sponge of the winner’s choosing, the wedding cake is adorned with HARIBO Heart Throbs, adding a burst of strawberry sweetness and childlike fun to this masterpiece – guests will be queuing out of the door for a slice! With wedding cakes setting couples back an average of £500 for their big day, the bespoke HARIBO Heart Throb cake will provide a sweet relief for both wallets and tastebuds alike.

To enter, UK couples getting engaged with a HARIBO ring during the month of February should share their news on Instagram or Facebook, using the hashtag #HARIBOSweetProposals. Three lucky couples will be selected to win the showstopping cake.

The announcement comes alongside the long-awaited return of HARIBO’s limited-edition Valentine’s range to shelves – perfect for gifting to loved ones or treating yourself on the day of love.

HARIBO Heart Throbs, available in 140g and 160g packs, £1.25***

 What could be more typically Valentine’s than a pack of HARIBO Heart Throbs? Containing purely the iconic heart-shaped gum and foam sweet piece from HARIBO Starmix, the juicy strawberry flavour combined with the cupid-worthy shape will send hearts racing. Perfect for a Valentine’s treat.

Heart Throbs Mini Dorothy Box - Special Edition 160g, £1.80***

Stepping it up a notch, the HARIBO Heart Throbs Special Edition comes in an adorable mini–Dorothy Box, making it the perfect thoughtful and affordable Valentine’s gift. In an unexpected twist, HARIBO Heart Throbs Special Edition contains heart-shaped fruit gum and foam sweet pieces in a range of colours and flavours: strawberry, peach, lemon, apple and elderflower, raspberry, and blackcurrant, meaning there’s something in there for every sweetheart!

 *Ts&Cs apply